Adoption curves can be used for a lot of things—including your content marketing work. 
Writing a good definition is hard. 
The writing you learn in school will NOT make you a great content marketer. 
...I'm gonna go with 'it's complicated'
A lot of the marketing metaphors we use everyday are about violence and destruction. Can we do something about it? 
Content fatigue is a yucky feeling, but there are some practical steps you can take to avoid it and/or deal with it productively. Keep reading 😉 
A handy principle for your content marketing career: when facing an existing system, don't make changes until you understand why it’s there in the firs…
Hint: probably not. 
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