A lot of content proves itself over time and proves itself big time—but it’s not always obvious from job descriptions that an important skill for content marketers is the ability to be patient, hold steady, and persevere.
Content is a long-term investment that's misunderstood by many prospective clients who think it's a magic tool that provides immediate gratification. Our fastest results took 4 months, and that was with a brand that had a lot of established expertise & authority equity.
cf #40: patience and pumpkin seeds
Content is a long-term investment that's misunderstood by many prospective clients who think it's a magic tool that provides immediate gratification. Our fastest results took 4 months, and that was with a brand that had a lot of established expertise & authority equity.