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Deedi Brown's avatar

Oh my god. I had a marketing professor in grad school who used to talk endlessly about “doing things right” vs “doing the right things” — I’ve never heard anyone else say that! (He was also obsessed with the Doritos puppy monkey baby…or was that Mountain Dew?)

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fio's avatar
Mar 30Edited

oh! I've heard and used this sentence many times before, but the reason it popped up in this newsletter is because I'd just read it in the blue book of the mental models series, pag 42 → → → The most important optimization is to do the right thing. A close second is to do the thing right. (Jon Bentley, whoever that might be)

😉

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