contentfolks

Home
Archive
About
cf #84: what’s your unique ability?
(it may not be the one you think)
 • 
fio

June 2024

cf #83: you vs. the forgetting curve
Sometimes the problem is less in the message and more in the frequency with which it gets delivered.
 • 
fio
2

May 2024

cf #82: two thought experiments to help you see what’s next
The "if I wasn’t me" and "if I was given an extra $1mil for content" experiments I ran this year.
 • 
fio
7

April 2024

cf #81 - marketers just want to have fun
A bunch of inspiring answers to the question: what made you think “wow, working in content sure is fun!” this past quarter?
 • 
fio
7
cf #80: the illusion of explanatory depth
We overestimate our understanding of how things work, and are unaware of the overestimation unless or until we’re prompted to give a detailed…
 • 
fio
1

March 2024

cf# 79: all the pieces must fit together
a few observations about solving jigsaws and building a marketing strategy.
 • 
fio
2

December 2023

cf#78: music to your ears
A Spotify playlist with all the songs chosen by a bunch of content marketers when asked: “What’s a song that’s guaranteed to put you in a good mood?”
 • 
fio
cf #77: you’re not strategic enough
🙄
 • 
fio
4

November 2023

cf#76: look how far you’ve come
Growth happens sometimes slowly, sometimes all at once, but is rarely seen in the moment; it only becomes evident later, and usually when an external…
 • 
fio
2
cf #75: what’s your definition of GREAT content?
mine is EASY: Expert, Actionable, Simple, Yours
 • 
fio
4

October 2023

cf #74: some half-broken things can fully break you
A convenient metaphor about how a half-broken keyboard made me stop wanting to write most things.
 • 
fio
cf #73: minimum delightful content products
An MDP approach to content stops you from shipping subpar content and causing brand snafus in the name of speed, but also forces you to get a…
 • 
fio
4
© 2024 fio
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great culture