Archive - contentfolks

cf#94: can you solve a Rubik’s cube?

Repetition makes you reliable; your judgement and flair make you remarkable.

Jun 11 •

April 2025

cf #93: sweet, sweet brand growth

Today, we take a little detour away from ‘just’ content to examine the bigger picture of brand marketing—and we do it in style, with a handful of candy…

Apr 23 •

March 2025

cf #92: two thought experiments to cha(lle)nge your perspective

...what if you were a different person with an extra million dollars?

Mar 26 •

January 2025

cf #91: do YOU have content/market fit?

+ hidden gems - noise & waste

Jan 29 •

cf #90: “you need to be more strategic”

Jan 22 •

cf #89: NOBODY cares about your brand

...so what can you do about it?

Jan 8 •

November 2024

cf #88: a day in the life of a Content Lead

or: what I did at work yesterday

Nov 27, 2024 •

cf #87: how it’s made

(in which you can watch as I write today’s intro)

Nov 20, 2024 •

October 2024

cf #86: overcome your planning fallacy

with and without AI

Oct 16, 2024 •

September 2024

cf #85: what does your career map look like?

You are reading contentfolks—a fortnightly sporadic blend of sticky notes, big content ideas, and small practical examples.

Sep 4, 2024 •

July 2024

cf #84: what’s your unique ability?

(it may not be the one you think)

Jul 24, 2024 •

June 2024

cf #83: you vs. the forgetting curve

Sometimes the problem is less in the message and more in the frequency with which it gets delivered.

Jun 19, 2024 •

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