contentfolks

cf #98: the timeless, the timely, and you

being an effective marketer = balancing two speeds.

Nov 19 • 

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8

2

September 2025

cf #97: escape the 99.5% law of planning doom

(and join the 0.5% excellence club)

Sep 17 • 

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21

4

4

August 2025

cf #96: how your brand gets chosen

in which you and I go to see a musical.

Aug 13 • 

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11

6

2

July 2025

cf #95: how to future-proof ourselves

:lolsob:

Jul 9 • 

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6

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June 2025

cf#94: can you solve a Rubik’s cube?

Repetition makes you reliable; your judgement and flair make you remarkable.

Jun 11 • 

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April 2025

cf #93: sweet, sweet brand growth

Today, we take a little detour away from ‘just’ content to examine the bigger picture of brand marketing—and we do it in style, with a handful of candy…

Apr 23 • 

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15

3

1

March 2025

cf #92: two thought experiments to cha(lle)nge your perspective

...what if you were a different person with an extra million dollars?

Mar 26 • 

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11

2

2

January 2025

cf #91: do YOU have content/market fit?

+ hidden gems - noise & waste

Jan 29 • 

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24

1

1

cf #90: “you need to be more strategic”

🙄

Jan 22 • 

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19

5

5

cf #89: NOBODY cares about your brand

...so what can you do about it?

Jan 8 • 

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22

10

2

November 2024

cf #88: a day in the life of a Content Lead

or: what I did at work yesterday

Nov 27, 2024 • 

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21

2

cf #87: how it’s made

(in which you can watch as I write today’s intro)

Nov 20, 2024 • 

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7