Archive - contentfolks

cf #89: NOBODY cares about your brand

...so what can you do about it?

Jan 8 •

November 2024

cf #88: a day in the life of a Content Lead

or: what I did at work yesterday

Nov 27, 2024 •

cf #87: how it’s made

(in which you can watch as I write today’s intro)

Nov 20, 2024 •

October 2024

cf #86: overcome your planning fallacy

with and without AI

Oct 16, 2024 •

September 2024

cf #85: what does your career map look like?

You are reading contentfolks—a fortnightly sporadic blend of sticky notes, big content ideas, and small practical examples.

Sep 4, 2024 •

July 2024

cf #84: what’s your unique ability?

(it may not be the one you think)

Jul 24, 2024 •

June 2024

cf #83: you vs. the forgetting curve

Sometimes the problem is less in the message and more in the frequency with which it gets delivered.

Jun 19, 2024 •

May 2024

cf #82: two thought experiments to help you see what’s next

The "if I wasn’t me" and "if I was given an extra $1mil for content" experiments I ran this year.

May 29, 2024 •

April 2024

March 2024

cf# 79: all the pieces must fit together

a few observations about solving jigsaws and building a marketing strategy.

Mar 13, 2024 •

December 2023

cf#78: music to your ears

A Spotify playlist with all the songs chosen by a bunch of content marketers when asked: “What’s a song that’s guaranteed to put you in a good mood?”

Dec 20, 2023 •

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